For 20 years, Zinédine Zidane has been loyal to the best team in the world: the one fighting to win against disease.
Today, he becomes a coach again in the ELA locker room to launch a new campaign…
Share it as widely as possible, you, the media, so that it inspires others! We need you…
ELA is back on television, to motivate and encourage donors more than ever with a prestigious coach: Zinédine Zidane.
Every week in Europe, between 20 and 40 children (3 to 6 in France) are born with leukodystrophy.
These are genetic diseases that attack the nervous system and progressively impair all vital functions. For 26 years, ELA (European Leukodystrophies Association) has been helping French and international research laboratories better understand their mechanisms. 511 research programmes have thus been funded, and the results obtained now make it possible to test unprecedented treatments that carry hope. But the fight is not yet won. And we must keep helping the families who face heavy expenses (wheelchairs, home equipment…). That is why ELA is returning to television to appeal, with the complicity of our ambassador Zinédine Zidane, to donors’ generosity.
For this new campaign, he is staged no longer in his role as a player, but for the first time in his role as a coach… addressing an incredible team… Has Zidane secretly found a bench again?
We discover that it is, of course, not a football team, but a group of ELA researchers.
In this spot, it is not actors who were placed opposite him, but our real researchers. As ELA is now present in several European countries, the film will also be broadcast in Spain, Belgium, Italy, Germany and Luxembourg.
Watch the clip: